• Holiday Express Parade

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    Name: Holiday Express Parade
    Date: December 12, 2020
    Registration: Register Now
    Holiday Express Reverse Parade
    Event Description:
    SATURDAY, DECEMBER 12, 2020
    Event runs 4 PM - 9 PM

    In partnership with The City of Brentwood, the Brentwood Chamber of Commerce is excited to host the Holiday Express Parade 2020. In light of ever changing state and county guidelines due to COVID-19, this annual tradition will look a little different this year. We are planning a reverse parade that features booths and floats sponsored by local businesses and organizations, lining the streets of Downtown Brentwood. Similar to the drive-through Hometown Halloween, community members will register through the city for a specific time-slot to drive through the parade. The event will also be streamed live on YouTube for our community to experience from home as well as bring more exposure to our dedicated sponsors.

    If you are interested in sponsoring this event or purchasing booth/float space, you are in the right place. Click the "REGISTER NOW" button above.  This event is rain or shine, no refunds! We hope to see you there.

    View Sponsor Information
    Parade Entry Rules & Disclosures

    For car registrations, go here: https://tinyurl.com/holiday-parade-2020 (goes live November 25th)

    *Due to the nature of this event and the evolving COVID-19 recommended guidelines, recommendations from the Contra Costa County Health Services may change at any time. Please be advised that last minute changes may occur around CCHS guidelines for the event.
    Location:
    Downtown Brentwood
    Date/Time Information:
    Saturday, December 12, 2020
    4-9 pm
    Street closure begins at 12 p.m. (after the Farmer's Market)
    Contact Information:
    Fees/Admission:
    Floats should reflect this year's theme: Polar Express

    ~ SPONSORSHIP LEVELS ~
    • North Pole - $1000 (limit 1)
    • Santa's Sleigh - $750
    • Elf - $500
    • Frosty - $250

    View full sponsor details here

    ~ PARADE ENTRIES ~
    • Floats/booths $75 (Chamber Members & Non-profits)
    • Floats/booths $150 (Non-Members)
    • Single Rider Equestrian $50 (add $25 for Non-Members)
    Parade Entry Rules & Disclosures
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